Using examples from your case study, discuss the idea that audiences are responsible for the change in production / distribution and marketing of a media product
Discuss who you believe is has more power in the media world, the audience or the institution.
Discuss the relationship established between an institution and its audience
To what extent do institutions use synergy and why?
The media industry is dominated by global institutions whose only purpose is to make money. How far does your case study support this view?
The evolution and development of technology has had a massive effect on both audiences and institutions. Explain how this relates to your case study.
To what extent are Institutions dependent on their audience for survival?
The ownership of an institution plays an important role in their success and survival. Discuss
What are the issues raised by the ownership of an institution?
How important are convergence and synergy for an institution?
Technology is now proliferate in audiences’ lives and means that content is now easily accessible anywhere, anytime. Discuss how this relates to your case study.
How do institutions target a specific audience?
What issues are raised when an institution needs to market a product to a specific audience?
Global institutions tend to dominate the market. Can you explain why using your case study?
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